Top 10 Benefits of Having a Website

Today, having a company website is as crucial as having a shop, office or telephone number. Research has found that 6/10 customers expect brands to have content online about their business. Why wait any longer your customers are looking for you! If you own or operate a business which hasn’t taken that step into the online world, here are 10 reasons that will leave you wondering why you hadn’t done it sooner.

#1 Online Presence 24/7
Having a website means customers are always able to find you – anytime, anywhere. Even outside of business hours, your website continues to find and secure new customers. It offers the user convenience as they can access the information they need in the comfort of their own home, with no added pressure to buy. Plus, as most companies nowadays have their own website, there’s every chance you could be losing customers to your competitors by staying offline.

#2 Information Exchange
At its simplest, a website provides a quick and easy way of communicating information between buyers and sellers. You can list your opening hours, contact information, show images of your location or products, and use contact forms to facilitate enquiries from potential customers or feedback from existing ones. You can even upload promotional videos to really engage your customers and sell your business in an effective and cost efficient way. This is also a good way to promote your social media channels and build up a community with your customers.

#3 Credibility
In today’s modern world, there is an expectation for any reputable company to have some kind of online presence. Potential customers would likely be distrusting of any business that didn’t have a telephone number or a physical address, and the same can be said for not having a website and email address. These are useful tools to share crucial information about your business with customers and answer all the What’s and Why’s that they may have. What’s more, having a good quality, easy-to-use website makes customers feel comfortable using your services, as they will assume they can expect the same positive experience in all areas of your business.

#4 It Cuts Costs
As well as simply displaying information, you can also use your website to sell goods & services directly to consumers, in some cases removing the need to use “brick-and-mortar” stores which involve large operating costs (staff wages, rental, utilities to name just a few). Eliminating these overheads will also allow you to lower your prices, giving your business that real competitive edge. It can also be used internally within your business; do you have any news you want to share with colleagues or have any important information that can be accessed by management? Having an internal website can save you a lot of time as everything you need is one place and can be accessed at any time.

#5 Market Expansion
As your site is accessible to anyone all over the world, the ability to break through geographical barriers has never been easier. Anyone, from any country, will be able to find your company and as such, is now a potential customer.

#6 Consumer Insights
Analytic tools allow you to identify who your typical customer is, how they found you, what they like, and adapt your business to maximize purchases through your site. The diverse range of data available can also help you better understand how your social media channels affect your brand, and can even highlight opportunities to change the offline aspects of your business such as branch opening times, promotions and product ranges.

#7 Advertising
Tools like Google AdWords or advertising on Facebook give you the power to reach customers with much more accuracy and reliability than with traditional offline advertising methods. SEO and online advertising are a great way to help build up awareness, if it’s done correctly traffic to your website can see an increase. Be the first company that a potential new customer sees when searching for a specific product or service online, and use your website’s contact page or e-commerce features to make purchasing a product or finding a retail outlet easier than ever before.

#8 Competitors Online
If you don’t have a website it is highly likely that your competitor will do, this means that you are missing out on gaining new customers and can be in the forefront of their minds. It is crucial that no opportunities are missed and are gained by the competition.

#9 Customer Service Online
Websites provide an easier way to handle customer service. Offering answers to regularly asked questions in a FAQ (Frequently Asked Questions) section, you can reduce customer service costs and save yourself time and money, as well as providing much more information. This also means that customers can receive a reply instantly and saves time, which helps to encourage positive customer relations in the long run. This could be a benefit for you, all positive feedback can be uploaded into a testimonial, your customers are happy why not show it off?!

#10 Growth Opportunity
Websites, in general, are great ways to in providing a place that potential investors can be referred to. It shows what your company is about, what it has achieved and what it can achieve in the future.

Looking for a new website? We’re Happy to Help!

We’re web design  specialists so if you’d like to create a website that wows start your project here.

Responsive Web Design

We create websites and apps that are fully customized, scalable, easy to manage, and have a creative twist.

Everything we build for you at Reyes Definido Solutions is made with the future in mind. We are an ICT boutique consultant with a global and local mindset. Our core mission for our clients is to achieve business digital footprint across the web, using an array of mediums, techniques, and technologies.

We bring a fresh approach to human-centered design and content that best highlights our clients offerings. We’re focused on you, which means we will feel like an extension of your team.

We are creative and driven for the work we build for you becomes a part of our own portfolio, after all. Therefore, we painstakingly check and recheck every deliverable. Our talented team is our greatest value proposition. We place a great deal of importance in project management, in addition to design and development.

Our robust and efficient web development services help boost your business by:

  • Increasing efficiency and productivity of your business;
  • Optimizing resource management;
  • Enhancing the quality of your services;
  • Reducing expenditure;
  • Streamlining your company’s performance;
  • Lead generation.

What Do We Deliver?

Human-centered design and technical quality assurance at the heart of our process allowing us to deliver truly valuable work.

A flexible, highly skilled and diverse team to work side-by-side with our clients on a daily basis.

Close collaboration that develops empathy and a real understanding around a clients business challenges.

Our Web Development Services

  • Website Design & Development
  • UI / UX Design
  • Web App Development
  • WordPress Website Design & Development
  • Branding & Strategies
  • Custom Web Design
  • Ecommerce Development
  • SEO & Content Marketing
  • Results-Driven Social & Paid Marketing

How Do We Deliver?

  1. Your team is made up of people who are tailored to the projects needs. 
  2. By understanding your needs and reducing the risks associated with a project and challenging assumptions.
  3. You’re treated as members of the team, making decisions with us on a daily basis through every step of the process.
  4. Through a culture of innovation through design, technology and process.
  5. Our design and development teams will make sure deadlines are met thanks to our project management expertise

Web Design Case Studies

We redesign your brand’s website end-to-end. In just few months, your new website will generate:
– Increase in overall traffic;
– 50% faster loading speed;
– 50% Increase Lead Generation.

Our Web Development Expertise
Our engineers create digital solutions that overcome business challenges and enable you to enhance overall business performance dramatically. We use an end-to-end approach, which means our web development services include, in addition to the development process, business analysis, design, product testing, cloud computing services, DevOps, and system administration. Such combination ensures our clients have custom, market-ready solutions that satisfy all their specific needs and requirements.

Enterprise Web Systems (CRM, ERP, RPA, etc.)

  • Accelerating the work process, improving conditions for employees, enhancing overall efficiency of the company.
  • E-commerce Platforms.
  • Increasing sales, enhancing profitability, improving customer experience, providing precise analysis of activity, and integrating e‑commerce modules.
  • Progressive Web Apps (PWA).
  • Combining features offered by most modern browsers with the benefits of a mobile experience as well as high operating speeds and simple implementation.
  • Website Revamp and Development.
  • Enhancing an existing website to provide users with the perfect user experience during their visit. Develop a new website using responsive design for comfortable browsing from any devices using best practices in development.
  • Web Extension.
  • Modify the web content visitors see to enhance user experience. Interacting, expanding, and changing the browser behavior according to your needs.

Industry-Specific Business Solutions
Our experts provide complex web solutions compliant with specific requirements and standards of each domain. This includes HIPAA-compliant solutions in healthcare, e‑learning marketplaces and SaaS-based school portals for educational systems, and payment management systems and trading platforms for the fintech and banking sectors. These are only a few instances; overall, Reyes has experience in creating software for a wide range of entirely different industries.

Techstack We Use
Our engineers create complex web solutions with the implementation of artificial intelligence, machine learning algorithms, and Big Data. The Reyes team has experience in building web-based IoT applications and provides services based on various Salesforce services.

Programming languages: C#, PHP, JS, Java, Ruby, Python, Go
Content management systems: WordPress, Drupal, Craft CMS
E-commerce platforms and plugins: Magento, Shopify, and WooCommerce.

Our engineers create complex web solutions with the implementation of artificial intelligence, machine learning algorithms, and big data analytics. The Reyes team has experience in building web-based IoT applications and provides services based on various Salesforce services.


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